Responsibilities
- Launch marketing - Manage social posts for pre-launch, launch and sustenance post launch.
- Sustenance marketing - Build on the launch and manage ongoing social content for social handles.
- Leverage the reach of Mi / Leadership handles
- Establish Mi laptops as a responsive laptop brand
- Get market research inputs from followers
- Connect with end users meaningfully
- Communicate sale related info.
- Manage social calendar and work with central social media team
- Work with agency / design team to create social assets
- Build capability to manage independent social handle for laptops in future, both Mi and Redmi.
Experience
